Los Fokos vs Hydro74

September 29, 2007


Alejandro Fuentes a.k.a. Los Fokos decided he was tired of the Hydro black and white theme. Sucker has to show me up! 🙂 Naw, Alex is a great friend and a amazing designer/illustrator. Going to be wooing him to produce a book for Legacy of Defeat because he is amazing.

once sorted, i’ll make some desktops out of this graphic.


Christian Summer

September 27, 2007

I’ve been getting together each week with a few friends from the local starbucks to talk religion, politics, life and so on. One of the guys I’ve been talking with is Christian Summer. We’ve been talking quite a bit for the last few weeks and he mentioned he does this Acoustic music set. Of course my first thought was… ‘everybody has a band these days’, but after i checked out his site, listend to a couple songs… not too bad.

His Music is pretty good but his site is horrid. I’ll probably throw down some quick design stuff for him, but if you want to help, you should drop him a line.

Site: ChristianSummerMusic.com
Myspace: http://www.myspace.com/christiansummermusic

anyway, just a good guy, doing his thing, thought i would give some props.

Hasbro | Powertour

September 22, 2007

I was at Target last night and noticed the new Power Tour Guitar was out. The typography (main logo) was on of many comps done for Hasbro. Nice to see something with a ounce of my work in it. It’s always nice to see it as a brand too.

I know that the faceplates, sticker sheets, and pics that are coming out are bits and pieces of my work as well. i’ll keep you posted.

Freelancers Come Forth

September 22, 2007

There are a couple projects coming up that I would like to test drive some new freelance talent. Pretty much looking to expand “Team Hydro” a bit. The projects are mostly apparel base at the moment with some production needs as well. If you are interested, hit me up with:

1. Some links to your work
2. How much time you’re into investing
3. Information on the best ways to reach you.
4. Technical styles you feel best suited for.

Drop me a line at Joshua (at) Hydro74 (dot) Com

Base rates will be determined by Hydro74 as well as supplied creative Briefs. I am looking to expand my talent pool and give some designers a opportunity to break into some of the clients I’ve established. More details on project offerings to those interested.

Joshua M. Smith


September 21, 2007

here is a logo i was playing with. I was playing with some typography for a client and wanted to play with this. Random how somethings come about at times.

Threadless | Doverated

September 21, 2007


I got contacted by Threadless to work on a Threadless Select Tee. I like threadless, but i hate making whitty tee’s. However, i thought a good idea, and yes, this will be colored up, not Black and White like all my other stuff, will be called “Doverated”. Just a joking look at how Dover Heraldry Clip Art is everywhere, so why not make a super slick illustration with some nice banners around it, and turn it into a heraldry piece on it’s own.

just a idea, Love it? Hate it? am i retarded? any suggestions for ideas?

Work In Progress

September 21, 2007


Here are a couple pieces from this week. These are just rough line art pieces. The bad part about the brass knuckles is that the client can’t really use them due to another vendor that competes with them uses them through out their line. So this is one of those pieces that will never be printed, but turned out decent.

Wrapped up some typography for Target this week, as well as some stuff for Hong Kong, and various apparel pieces for few different companies. Still got a list that needs to be sorted.

Illustration in Process

September 19, 2007


I’m not even sure where i’m taking this yet. I have a plan, but it’s not really fully realized yet. But … I ♥ this whole asian evil stuff. dunno why.

COSH | LeBunny Show

September 18, 2007


Cosh is going to be having another upcoming show dedicated to the wonderful worlds of bunnies. I thought I would start on my illustrations titled ‘Peter’s crazy Mexican Adventure’. Don’t even know if i’m going to finish this piece up. Haven’t fully decided yet if i want to go cartoonish or hydrolistic (get it..mixing realistic & Hydro…ha….sorry)

who knows. However here is the start, thought you might enjoy checking it out.

Surf Expo | Photos

September 16, 2007


Volcom was giving out some crazy rocker shirts. Try to convince Troy to wear it for the rest of the show. I love this picture…


Troy told use to act tough, not stoned..dammit Dave!! BTW, this is Dave a.k.a. Track 6. He’s new in the design game and a guy that visits the blog often. It was great meeting up with him and walking the show.

Chris from Blackout Creations joined up with Troy, Track 6 and me while checking out the new stuff from the Wake Board companies. It was crazy, a few friends at Liquid Force thought i had a little entourage. Hell yeah, Team Hydro grows!

This is to Chris at Blackout… THANKS FOR THE INVITE TO THE GALLERY SHOW!!!!! (HA HA HA)

Meet up with the ever so sexy Kenedik. Hi Jen!! Jeremy is a dear friend and great local designer.

Few nice pieces i saw around the show.

This is one of the Maxx242 shoes. Maxx is a seriously a great friend and I’ve always admired his work. I love his typography and illustration detail, so I was pretty excited to see his stuff around Surf Expo (even tho it’s a small show). The shoes look great. Congrats Maxx!!

This say’s it all.